Create demand instead of waiting
You reach people before they go to Google – and claim your topic before the competition becomes visible.
Advertising · Skill
Meta Ads
On Facebook and Instagram you reach people who do not yet know your offer exists. Your Performance Bot builds audiences, tests ads against each other and continuously shifts budget to where enquiries arise. You pay the ad budget separately, directly to Meta.
+299 €/month· plus ad budgetNo minimum term
Services
What your Performance Bot takes over.
Reach customers before they search.
Building and sharpening audiences
Who sees your ads? Your Performance Bot tests audiences systematically and concentrates the budget on those that respond.
Ad tests on a continuous basis
Image against video, text against text: variants run against each other, the better one gets the budget.
Conversion tracking via your website
Measures which ad leads to enquiries – not just to likes. The foundation of any serious optimisation.
Budget control in real time
If an ad performs better, budget is reallocated – on the very same day, not in next month's report.
Landing pages matching the ad
Whoever clicks lands on a page that delivers on the ad's promise – built and live in minutes.
The development
From tests to hits.
This is how a Meta campaign can develop when audiences and ads are tested systematically – on the same ad budget.
Enquiries and cost per enquiry on the same budget
Enquiries per monthCost per enquiry14 enquiries45 enquiries€26 per enquiry€14 per enquiry
Illustrative example
Impact
How it plays out.
A learning curve included
Every test leaves knowledge behind: which images, which messages, which audiences work – documented and reusable.
One point of contact for everything
Campaign, landing page, analysis: all with your Performance Bot. It answers questions via chat, any time.
Day-to-day
How it feels.
No tickets, no waiting – you write, your Performance Bot gets it done.
F
onlineFidus
Your ads manager
How are the Instagram ads doing this week?
09:12 · You23 enquiries, +31% on the previous week. The story ad brings the cheapest enquiries – I am shifting 20% of the budget there.
09:12 · Fidus✓ Budget reallocated – tracking running09:13
Example conversation from everyday work.
Good to know
Frequent questions.
Does this work with a small budget too?
Yes – consistency matters more than size: clean tracking and systematic tests get the most out of small budgets too. Your Performance Bot tells you honestly what is realistic with your budget. You pay the ad budget directly to Meta.
Do I need my own photos and videos?
Your own material usually works best on Facebook and Instagram – often even smartphone shots from your everyday work are enough. Your Performance Bot tells you specifically which subjects it needs and takes care of copy, cropping and testing.
Facebook or Instagram – which is better for me?
No one has to decide that in advance: your Performance Bot tests both platforms and allocates the budget to where your audience actually responds. The answer is then there in black and white in the weekly report.
+299 €/month · plus ad budget · No minimum term
Add Meta Ads.
Put together in two minutes – your Performance Bot reports for duty within 10 working days.
Included in the “Autopilot” line-up – together with all the other skills.